Strategic Communications Leader
20+ years’ experience guiding audience engagement, content and brand management.

BIO
I’m a passionate communications and brand leader, driven by the immense impact that a good narrative and strategic messaging has on organizations, including increasing employee engagement and productivity, as well as attracting new business, generating customer devotion and managing through crises.
A great creative campaign lights me up. As a skilled communications strategist and storyteller, I’ve developed effective, creative and robust content strategies that resonate with internal and external audiences of all sizes and locations, from local startups to mid-sized global organizations with dispersed workforces and Fortune 10-sized companies.
I easily engender trust, so I quickly forge positive relationships at all levels – especially with C-suite and senior leaders – positioning me well as a strategic thought partner and advisor, subject matter expert and collaborative resource. My authentic and easygoing nature helps me build bonds among teams I lead, enabling me to motivate them to work collaboratively toward common goals that support business strategies, while also mentoring and coaching individual players to develop their strengths.
I keep an eye on the future and facilitate change, which I’ve demonstrated by successfully crafting messaging that achieves buy-in during transformational initiatives. I’m also tech-savvy and data-driven, talents I’ve leveraged to modernize and overhaul communications delivery channels to reach users with new technologies – where and how they want to be reached.
I’m also:
-
Allergic to the phrase “we’ve always done it this way”
-
Quick to learn new industries and businesses, with experience in high-tech, healthcare, med-tech, entertainment and financial industries
-
A beta-tester who speaks both “Engineer” and English, so I can easily distill highly technical language down to easy-to-understand concepts
-
Comfortable on-camera and in front of large audiences
-
An outgoing and engaging MC, and my alter ego DJ Kosmik K comes out to occasionally host events
-
Great at facilitating unique and fun team-building activities​
PROFESSIONAL EXPERIENCE
VERTAFORE: DIRECTOR, INTERNAL COMMUNICATIONS
August 2024 - present
-
Developing employee engagement and change management campaigns for major initiatives, including product launches and releases, merger and acquisition (M&A) activity and new international office opening.
-
Serving as communications business partner for C-suite and senior executives, including the CEO, Chief People Officer, Chief Product Officer, Chief Customer Officer, CFO and Chief Revenue Officer; duties include crafting strategic messages for all-hands presentations and companywide communications.
-
Auditing internal communications channels and redesigning content and structure, resulting in 10% increase in email open rates in 5 months.
-
Building communications strategy playbooks for event response, employer brand and M&A activity.
FREELANCE: COMMUNICATIONS & CONTENT STRATEGIST
February 2024 - August 2024
-
Created public relations and external communications strategy for industrial manufacturing company.
-
Authored weekly column for online publication pushed to over 5,000 subscribers.
RESMED: DIRECTOR, CORPORATE COMMUNICATIONS
July 2023 - February 2024
-
Counseled global cross-functional teams on issues and impacts for strategic companywide initiatives; responsibilities included developing campaign narratives and FAQs, scripting leader messages and talking points, reinforcing change-management principles across cascaded messaging and contributing to intranet strategy/execution regarding design and content for audience of 10,500 global employees.
-
Performed as strategic communications advisor on sensitive programs, including four acquisitions and partnerships, two new business ventures, global organizational and staff restructuring, responses to industry headwinds and three project shutdowns.
-
Supported multiple C-suite and senior executives, including the CEO, Chief Strategy Officer, Chief Revenue Officer, Chief Information Security Officer and Chief Medical Officer, along with Product, Revenue, Strategy & Ventures, Medical Affairs, Legal and Investor Relations teams, as communications business partner through leadership counseling, key message development and communications planning and execution.
-
Planned, managed and personally moderated live companywide Q&A sessions with CEO.
DAVITA: DIRECTOR, INTERNAL COMMUNICATIONS
July 2021 - July 2023
-
Led team of nine accountable for messaging company strategy, operational information, events and DEI programs to 65,000 employees, contributing to five-point YoY jump on employee engagement survey.
-
Developed and executed data-driven plan to innovate communications architecture and processes, with improvements to email channels that achieved companywide open rates of over 65%, in addition to project to revamp intranet with new content management system.
-
Rebuilt team relationships and reputation as collaborative thought-partners and strategists.
-
Directed communications strategy for sensitive company initiatives, including external reputational threats and crisis response; staff restructuring; acquisitions and partnerships; and federal, state and municipal COVID-19 regulation compliance.
-
Synthesized messaging and talking points and counseled C-suite and senior executives, including the CEO, COO, CIO, Chief Medical Officer and Chief Accounting Officer, on employee communications, speaking opportunities and town halls.
-
Partnered cross-functionally to guide, craft and distribute content across business units and platforms.
-
Mentored junior team members and co-workers for professional and performance excellence, resulting in three promotions.
CSG INTERNATIONAL:
DIRECTOR, COMMUNICATIONS, CONTENT & EMPLOYER BRANDING (2020-2021)
SENIOR MANAGER, COMMUNICATIONS, CONTENT & EMPLOYER BRANDING (2019-2020)
November 2019 - July 2021
-
Awarded "Spotlight on Excellence" accolade by Chairman/CEO within first nine months of joining company in recognition of effective communications strategy and impact, high performance and business contributions.
-
Directed global culture campaigns and messaging initiatives, contributing to 160% YoY growth in eNPS, 17% YoY growth in company Glassdoor rating and highest Glassdoor rating in 2+ years; communications generated 21-point YoY favorable difference in annual employee survey and +17 delta to provider benchmark.
-
Designed global culture branding framework, which launched to highest historical employee response on internal social media network.
-
Developed strategy to infuse employee engagement and employer brand into external social media presence, with six-month LinkedIn results of 300% increase in daily new followers and engagement rate, 40% jump in overall daily visitor traffic.
-
As a member of the HR Leadership Team reporting directly to the Chief Human Resources Officer, provided counsel and ideas on organizational strategy, priorities and initiatives.
-
Wrote, scripted and advised on internal and external communications comprising thought leadership articles, videos, talking points and issues response, for C-suite and senior executives, including CEO, CTO and CHRO.
AT&T - DIRECTV: SENIOR COMMUNICATIONS MANAGER
April 2013 - November 2019
-
Directed organizational, executive leadership, strategic and operational communications for audience of 40,000 to convey new product introductions, initiative launches and workflow and policy updates.
-
Increased read rates by 625% in six months through designing a new content management system (CMS) that optimized and compiled information in an easy-to-navigate database.
-
Functioned as change agent by leading strategic and tactical communication initiatives during company acquisition, creating compelling messaging for staff buy-in during culture and management changes.
-
Drove initiatives and messaging through brand communications, value propositions and content strategies; designed, authored and distributed newsletters; scripted and directed videos and podcasts; created and maintained social media presence; and planned and promoted events.
-
Managed team of three who developed creative messaging, branding campaigns, value propositions, technical information and content strategies for customer, vendor and service contacts.
-
Recognized by company Chairman/CEO with the "Customer Experience Champion" award for developing enterprise-level content used cross-departmentally to improve the customer experience.
-
Served as Communications leader for the Denver-area employee engagement and DEI committees, aiding 40-point YoY eNPS growth among local employees.
ADDITIONAL EXPERIENCE
-
Nielsen – Radio & Records : trade publication | Los Angeles, CA | Editor/Writer, Reporter, Columnist
-
Citigate Cunningham : high-tech public relations agency | Cambridge, MA | Account Associate
-
MS&L : high-tech public relations agency | Boston, MA | Account Executive
-
The Castle Group : high-tech and finance PR agency | Boston, MA | Assistant Account Executive